Monday, February 24, 2020

Money Monday + About Me Monday: WTF is an Influencer?

Image by Gerd Altmann from Pixabay

In my quest to try and return to blogging about ways to make and save money, I headed to the Rakuten website to copy my referral code. For those who aren't aware, Rakuten, formerly known as Ebates, is a site where you can save money when you shop through their links. You can also get an extension for Chrome which will cue you if there is a potential to save money through Rakuten at a site where you are shopping.

There was also an invitation at Rakuten's site to apply to become an influencer.

At this point, most of us have probably heard the term "influencer." But like me, many of you may be saying "that's nice and all, but WTF is an influencer, really?"

According to this Quora site, an influencer is "a person who has the ability to make a group of people follow him and take him as an example due to his personality, authority, success, goals, values, abilities etc. He inspires people and becomes an anchor that keeps people together in other words he builds a community around him."

So, you know, probably not me.

According to YouTuber Critical, as seen in the video at the end of this post, an influencer is generally an egotistical douchebag who will go to extremes to feed their own narcissistic need for adulation. Hopefully, that isn't what people think of me.

Generally, I tend to see "influencers" as being fake. I don't do well with fake. I have no desire to be seen as a trend-setter. I don't care whether or not people think I'm attractive, and I am certainly not the height of fashion. I'm more like the anti-fashion broad.

I have something to say, but if I have to pretend to be something I'm not to get followers, then those are not the followers for me. I don't necessarily even want to be seen as a "leader." I make plenty of mistakes and if I decide to jump off a cliff, I don't want people jumping off after me just because I thought it was a good idea at the time. If I had my druthers, I'd like to be seen as a teacher who had the capacity to entertain.

I'm not an expert on...well, anything, really. I do know a little about blogging but I have a bit of a prickly personality and I don't play by the rules. I've been following a blogger named Janice Wald for several years now and I would recommend her to bloggers wanting to learn how to build a social media presence and monetize their online efforts.

There is a link to one of Janice's books at the end of the post. If you purchase the book through the link, I will receive a small commission from Amazon.

Janice has a weekly blog hop called Inspire Me Monday. I won't be linking there this week because this post isn't entirely family-friendly. My language didn't get too spicy, but my pal Critical definitely turns the profane heat up to Habanero!

Your Ornery Hostess with the Mostest,
Aunt Cie


1 comment:

  1. I cracked up at your definition of influencer. I tried to read a book about Instagram because I don't understand how it works. The author posts multiple photos of her pretty self at glamorous locales and people actually look at them. Why? I got tired of the book very quickly. I have no interest in that sort of thing.

    Yet advertisers see value in that. I guess young people don't read newspapers or magazines so companies want to reach them online. I guess if you want to sell plasticky clothes, you advertise on a shallow site. Makes sense.

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